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The Green Standard’s Mission is to advance global sustainability through the ways products and services are developed, selected and disposed of the end of their useful life.
The Green Standard heralds a constructive approach to sustainability through the use of market forces. We are coaching manufacturers to make products that support environmental health, using life-cycle based resources that we are developing to support sustainable product design.
In the future, we will offer consumers a central web place to go to exercise their choice for products designed to meet high sustainability benchmarks, using third-party certified and transparent product performance information.
With the Green Standard Product Design, Evaluation and Selection System, we are initiating a dramatic alteration in how we all use resources, insuring that we will minimize our footprint on the earth while allowing for the material life we are accustomed to enjoying.